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Author: Rod McQueen


JanFeb 2002
Can't Buy Me Love: How Martha Billes Made Canadian Tire Hers
by Rod McQueen

Stoddart
282 pages $32.95 cloth
ISBN: 0773733221

The Martha Billes Story
by John Oughton
One of the few sure-fire tests of a genuine Canadian is knowing what the term "double-double" mean. Another is storing in your wallet or glove box currency adorned with a red triangular logo and thrifty tam-sporting Scot: Canadian Tire money. The Canadian Tire Corporation, CTC or "Tire", as insiders call it, is a rare phenomenon in Canadian retailing. Brothers J.W. and A.J. Read more...
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